Use this to build a case for older adult volunteers.
This executive summary can help you build a strong case for utilizing highly skilled older adults in leadership- level volunteer roles—and convince nonprofit leaders.
To test the hypothesis that the value of the services such volunteers provide would surpass the cost of recruiting and managing them, the RespectAbility Initiative of the National Council on Aging (NCOA) developed an online benchmarking and return-on-investment calculating tool.
The 22 Models of Significant Service (MSS) sites used the tool over the course of their projects, and an equal number of non-MSS community-based organizations were also recruited to participate in piloting the ROI tool—Strategic Metrics and Results Tracking (SMART). Participating organizations achieved an average return-on-investment of nearly 800 percent.
The report outlines how best to leverage the talents of skilled older adults and what is gained in return:
- Organizational practices that proved to maximize the impact of adult 55+ volunteers
- Higher-level volunteer roles and their added value
- NCOA’s return-on-investment (ROI) approach to assessing unpaid work and characterizing organizations that realize success
- Overviews of the 22 participating MSS sites’ individual models
- Fundamental principles from past NCOA research
- Proven successful techniques, ranging from team structures, to participatory evaluation, to social networked knowledge sharing.